Infiniti Q30 – return of the British car

The Q30 from Infiniti marks a clear change in the company’s approach to the European car market.

What’s more, the change is even bigger for the British motor industry. A £250million investment at Nissan’s Sunderland plant will see the Q30 built in the UK.

Motoring presenter, Paul Woodford gets behind the wheel of Infiniti’s highly anticipated new premium compact hatchback to explore the idea that this car represents a return to the hay day of British car manufacturing.

Is the Q30 a genuine reason to feel excited about the future of the British motor industry, or simply a marketing exercise for a global brand?

Find out, in Paul’s latest motoring film. Shot on location in Portugal at the pre-launch broadcast event.

For more motoring films, including more Infiniti content, visit

Join the discussion on Twitter – follow @PaulWoodford84 for the latest updates and car chat.

Thanks to the composer, Ross Bugden for the music used in the soundtrack – check out his excellent range of copyright free music on YouTube – search Ross Bugden.

Thank you to Infiniti, and particularly Infiniti Centre Hull for their support with this project.

Video by Paul Woodford

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